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Founded by Eugene Rimmel in London, the brand has been at the forefront of beauty innovation for over 180 years. Rimmel London captures the city's urban edge and eclectic style in its makeup products, offering high-quality cosmetics at accessible prices. Known for its mascara innovations and for encouraging self-expression through makeup.
Founded by Eugene Rimmel in London, the brand has been at the forefront of beauty innovation for over 180 years. Rimmel London captures the city's urban edge and eclectic style in its makeup products, offering high-quality cosmetics at accessible prices. Known for its mascara innovations and for encouraging self-expression through makeup.
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