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Founded by Paula Begoun, Paula's Choice revolutionized skincare with its commitment to research-backed formulations and ingredient transparency. The brand offers a comprehensive range of skincare products, focusing on effective, non-irritating formulations. Known for detailed ingredient explanations and education, Paula's Choice helps consumers make informed skincare decisions.
Founded by Paula Begoun, Paula's Choice revolutionized skincare with its commitment to research-backed formulations and ingredient transparency. The brand offers a comprehensive range of skincare products, focusing on effective, non-irritating formulations. Known for detailed ingredient explanations and education, Paula's Choice helps consumers make informed skincare decisions.
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